The next stage of our ancillary task was to create a DVD cover to go along with the CD, to be sold as a digipack. Also we had to create a mock up of a magazine advert for the Digipack.
When faced with the task of creating a DVD we immediately drew ideas from the CD cover in order to make the look and theme consistent throughout all our products. We decided to use the same image seen on the CD cover along with using the same font style and use of circles. Here is the net view of the DVD cover:
When faced with the task of creating a DVD we immediately drew ideas from the CD cover in order to make the look and theme consistent throughout all our products. We decided to use the same image seen on the CD cover along with using the same font style and use of circles. Here is the net view of the DVD cover:
This reinforces the enigma codes raised from the CD cover and makes a strong, consistent product.
Last we tackled the magazine advert, we were keen to keep the same sort of style for the same reasons we kept the style of the DVD consistent to the CD. But before this we looked into the style of magazine adverts it order to understand their look and the amount of information posted on them.
Here are a few examples I looked at as part of my research:
Last we tackled the magazine advert, we were keen to keep the same sort of style for the same reasons we kept the style of the DVD consistent to the CD. But before this we looked into the style of magazine adverts it order to understand their look and the amount of information posted on them.
Here are a few examples I looked at as part of my research:
Both examples display very little information regarding to the product itself and is focused more so on an image or style of the advert. With this in mind we began constructing our advert, using similar methods. We drew inspiration from the other CD covers that we had previously researched, Sub Focus became a key influence when designing the Magazine Ad, their use of colour tied very well with our concept of the music video, also the we incorporated the idea of circular imagery into our design as well. We made sure that each aspect of the design derived from our music video, the use of colour from the highly colourised sequences, the sepia tone on the edge of our design from our early cinema influence, and the use of the Villain blacked out on the front. All of this was done in order to raise the interest and curiosity of the viewer; raising questions to its meaning and the content of the video.
After looking at other examples of magazine adverts we decided to give as little information as possible to in keep with the idea of mystery and to provoke curiosity. We designed this Ad to be featured in music magazines such as ATM, Lexicon, Kmag and Rinse Magazine, all of which are drum and bass magazines.
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